PA TV Metadata is set to unveil a new industry-leading product to customers on its cloud-based platform Pawa.
Launching in early 2022, Where to Watch brings together a full range of video-on-demand (VoD) metadata and linear TV listings for the first time, allowing audiences to quickly discover the TV shows or films they’re looking for.
Saving precious time
Audiences in the UK are spoilt for choice when it comes to accessing linear TV and VoD content on their devices, accelerating a trend of fragmented viewing habits across multiple platforms.
It is a challenge for audiences to keep track of what platforms are showing their favourite TV shows or films and equally time-consuming and stressful to search for content across multiple platforms.
Where to Watch provides a complete solution that quickly searches more than 650 channels of live TV listings and up-to-date libraries of major streaming services currently available in the UK and Ireland including Netflix, Amazon Prime Video, Disney+, Apple TV+ and Now.
The superior live TV and streaming search
Highly skilled editors match and moderate every record from regularly ingested feeds to ensure accurate and engaging listings, empowering audiences to know where they can watch their chosen TV show or film that very minute.
Keith Bedford, Director of PA TV Metadata, said: “The ability to stream and download TV and film content to devices has radically altered the broadcast media landscape, and competition for our attention has become increasingly fierce. Consumers are being thoroughly spoilt and continue to be highly flexible in their habits. As a business, we must be equally agile and adaptable.”
PA TV Metadata, part of the PA Media Group, is the market-leading provider of TV listings and linear data services in the UK and Ireland with over 30 years’ experience delivering electronic programme guides (EPGs) and TV listings to print and online customers.
Register your interest
With more platforms and more content, be the first to let your audience quickly discover where they can watch their chosen TV show or film. To discover more about Where to Watch and to register your interest, click here.